The Big Mo (book)

The Big Mo: How to Use Momentum to Invest Successfully is a book written by Tracy L. Byrnes, published in 2008. It primarily focuses on momentum investing strategies for the stock market. The book outlines techniques for identifying and capitalizing on stocks exhibiting strong upward price trends (positive momentum), aiming to outperform the market by riding these waves of positive sentiment. It also discusses managing risk associated with momentum strategies and identifying potential pitfalls. The book is aimed at individual investors seeking a more active and potentially higher-return approach to investing.