AfriCOBRA

AfriCOBRA (African Commune of Bad Relevant Artists) was a Black artist collective founded in Chicago in 1968. The group emerged from the broader Black Arts Movement and sought to develop a distinct visual aesthetic that reflected the values, experiences, and aspirations of the African diaspora.

AfriCOBRA’s founding members included Jeff Donaldson, Jae Jarrell, Wadsworth Jarrell, Barbara Jones-Hogu, and Gerald Williams. They collectively articulated a philosophy known as "Transcendentalism," which emphasized positive imagery, bright "Kool-Aid" colors, and the use of text and lettering. Their art aimed to be accessible, uplifting, and directly relevant to the lives of Black people.

Key characteristics of AfriCOBRA’s artistic style include:

• Kool-Aid Colors: A vibrant and luminous palette, often incorporating fluorescent and high-intensity hues, designed to evoke joy, energy, and optimism.

• Shinola Finish: A term referring to a highly polished, almost shimmering surface treatment applied to artworks, reflecting light and adding visual dynamism.

• Positive Images: The depiction of strong, proud Black figures and scenes of everyday life that celebrated Black culture and heritage.

• Mimesis at Midnite: A focus on representing the Black community in an authentic and relatable manner.

• Democratic and Accessible Art: A belief that art should be understandable and appreciated by all members of the Black community, not just an elite few.

• Use of Text and Lettering: Incorporating words and phrases into their compositions to convey messages of empowerment, unity, and resistance.

AfriCOBRA’s influence extended beyond the visual arts, impacting fashion, music, and popular culture. The group continues to be active today, exhibiting artwork and promoting its core principles. Their legacy lies in their commitment to creating art that is both aesthetically compelling and socially conscious, reflecting the beauty, strength, and resilience of the African American experience.