Sonic (ISP)

Sonic (ISP) is a privately held internet service provider (ISP) based in Santa Rosa, California. Founded in 1994 by Dane Jasper, the company offers a variety of internet services, including fiber optic internet, DSL, and dial-up, along with associated services such as phone and cloud-based PBX systems.

Sonic distinguishes itself within the ISP market by emphasizing customer privacy and net neutrality. They are vocal advocates for consumer rights regarding internet access and actively lobby for policies that support these principles. The company's commitment to these values is a central part of their brand identity and marketing.

Sonic's service area primarily covers the San Francisco Bay Area and surrounding regions in Northern California. They have invested heavily in building out their own fiber optic infrastructure, allowing them to offer gigabit internet speeds in select areas. In areas where they do not have their own fiber network, they often partner with other providers to deliver services.

The company also offers phone service, often bundled with their internet packages. This phone service utilizes VoIP (Voice over Internet Protocol) technology. Additionally, Sonic provides cloud-based PBX solutions for businesses, further expanding their telecommunications offerings.

Sonic is notable for its focus on providing high-quality customer support, often highlighting this aspect as a key differentiator from larger, nationwide ISPs. This emphasis on customer service is intended to foster long-term customer relationships and build brand loyalty.