Merrell (company)
Merrell is an American footwear and apparel company founded in 1981. The company is primarily known for its hiking boots and outdoor recreation footwear, but also produces apparel and accessories.
History:
Merrell was founded by Randy Merrell, Clark Matis, and John Schweizer. Randy Merrell initially handcrafted custom hiking boots. Matis and Schweizer joined Merrell to focus on mass production and distribution of high-performance hiking boots at a more accessible price point. The company quickly gained a reputation for quality and innovation in outdoor footwear.
Products:
Merrell produces a wide range of footwear, including:
- Hiking boots
- Trail running shoes
- Casual shoes
- Sandals
- Work boots
In addition to footwear, Merrell also offers apparel such as:
- Outerwear
- T-shirts
- Pants
- Socks
Accessories include backpacks and other outdoor gear.
Technology and Innovation:
Merrell incorporates various technologies into its products to enhance performance and comfort. These technologies include:
- Vibram outsoles: Durable and grippy outsoles for traction on various terrains.
- GORE-TEX membranes: Waterproof and breathable membranes to keep feet dry and comfortable.
- Air Cushion technology: Heel cushioning for shock absorption and stability.
- M-Select FRESH: Antimicrobial agents to reduce odor.
Sustainability:
Merrell has made efforts towards sustainability, including using recycled materials in some products and implementing responsible manufacturing practices. They have programs focused on reducing their environmental impact.
Ownership:
Merrell is currently owned by Wolverine World Wide, Inc.