Marc Fest

Marc Fest is a communications consultant, writer, and public speaker, primarily known for his work in the field of word-of-mouth marketing. He is the creator of the concept of "Word-of-Mouth Week," an initiative aimed at promoting ethical word-of-mouth marketing practices. Fest is also the author of "Word of Mouth Marketing: The Ultimate Guide to Creating Contagious Content." He has worked with various companies and organizations to develop and implement word-of-mouth marketing strategies. His approach often emphasizes authenticity, transparency, and customer engagement as key elements for successful word-of-mouth campaigns. Before his work in word-of-mouth marketing, Fest held positions in journalism and public relations.