Clairol

Clairol is a major American brand of hair care products, primarily known for its hair coloring and hair lightening products. Founded in 1931 by Joan Clair and her husband, Lawrence M. Gelb, Clairol initially produced a hair bath product. The company revolutionized the hair coloring industry in the 1950s with the introduction of single-step hair coloring products that could be easily used at home, most notably "Miss Clairol." This innovation democratized hair coloring, making it more accessible and acceptable for women to color their hair at home.

Throughout its history, Clairol has been known for its innovative product development and marketing campaigns. Slogans such as "Does she or doesn't she? Hair color so natural only her hairdresser knows for sure," became iconic and significantly contributed to the shift in societal attitudes towards hair coloring.

Clairol has been owned by several major corporations over the years, including Bristol-Myers Squibb. Currently, it is a brand of Wella, which is owned by Coty Inc. While the specific product lines offered by Clairol have evolved, the brand continues to be a prominent player in the hair coloring market, offering a range of permanent, semi-permanent, and temporary hair color options. The brand also produces shampoos, conditioners, and styling aids designed to complement its hair color products.