CBS Cares

CBS Cares is a public service announcement (PSA) campaign produced by CBS Broadcasting. Launched in 2000, the campaign uses airtime during CBS television programs to raise awareness about a variety of social issues. These issues have included, but are not limited to, mental health, education, disaster relief, environmental protection, and various health concerns such as cancer, heart disease, and HIV/AIDS.

The PSAs typically feature CBS stars and personalities donating their time and talent to deliver concise messages encouraging viewers to learn more or take action. The announcements often provide links to relevant websites or organizations that offer resources related to the particular issue being addressed. The CBS Cares campaign aims to leverage the network's wide reach to positively impact society and promote social responsibility. The PSAs are typically short, often ranging from 30 seconds to one minute in length. The topics covered often align with current events or ongoing social challenges. CBS partners with various non-profit organizations and charities to develop the content and ensure the accuracy of the information presented in the PSAs. The campaign is a continuous effort, with new PSAs being produced and aired regularly throughout the year.