DigiPivot

DigiPivot refers to the strategic realignment of a business model, product offering, or operational process, leveraging digital technologies to adapt to market changes, customer needs, or competitive pressures. It often involves significant investments in digital infrastructure, workforce reskilling, and innovative technologies like cloud computing, artificial intelligence, and data analytics. DigiPivot represents a proactive response to the evolving digital landscape, aiming to improve efficiency, enhance customer experiences, and unlock new revenue streams. The scope of a DigiPivot can range from minor adjustments to a company's existing digital strategy to a complete transformation of its core business. Key drivers for a DigiPivot include disruption from new technologies, shifting consumer expectations, and the need for greater agility and resilience in a rapidly changing market environment.