The Gold Dust Twins (radio show)

The Gold Dust Twins was an American radio program that aired from the 1920s through the 1950s, primarily aimed at children. Sponsored by Gold Dust Washing Powder, the show's central characters were the Gold Dust Twins themselves: two African-American children often depicted in stereotypical and caricatured ways. The show's format varied over its run, featuring music, stories, and advertisements for the Gold Dust product. The program, while popular in its time, is now largely remembered for its reliance on racial stereotypes, which are considered offensive by modern standards. The use of the Gold Dust Twins characters was part of a broader marketing strategy for the washing powder, which included print and other forms of advertising.