Cadbury

Cadbury is a British multinational confectionery company wholly owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mars. Cadbury is headquartered in Uxbridge, London, and operates in over 50 countries worldwide.

History:

The company was established in Birmingham, England, in 1824 by John Cadbury, who sold tea, coffee, and drinking chocolate. Cadbury developed the business with his brother Benjamin, and later his sons Richard and George. From its early days, Cadbury was noted for its progressive social values, particularly in providing better living conditions for its workers.

In 1905, Cadbury launched its Dairy Milk chocolate bar, which became a best-seller and remains one of the most popular chocolate bars in the world. The company continued to expand throughout the 20th century, acquiring other confectionery brands and expanding its operations internationally.

Products:

Cadbury produces a wide range of confectionery products, including chocolate bars, biscuits, sweets, and beverages. Some of its most popular products include:

• Dairy Milk
• Crème Egg
• Flake
• Roses
• Heroes
• Wispa
• Fry's Chocolate Cream
• Bournville

Controversies:

Cadbury has faced controversies over the years, including issues related to its sourcing of cocoa beans and its environmental impact. The acquisition by Kraft Foods (later Mondelez International) in 2010 was also met with considerable public and political opposition in the UK. Concerns centered on potential job losses and changes to Cadbury's ethical standards.