Pursuit (company)
Pursuit is a Canadian-based attractions and hospitality company that owns and operates a diverse portfolio of experiences across iconic destinations in North America. The company's offerings include attractions, lodging, food and beverage, and retail operations primarily located in national parks and major tourist areas.
Pursuit's attractions range from guided tours and sightseeing adventures to unique experiences such as the Banff Gondola, the Columbia Icefield Adventure, and helicopter tours. Their lodging options include hotels, lodges, and cabins, often situated in or near national parks. The company also provides food and beverage services through its restaurants, cafes, and catering operations, and operates retail stores selling souvenirs, apparel, and outdoor gear.
Pursuit emphasizes sustainable tourism practices and works to minimize its environmental impact while providing enriching experiences for visitors. The company is committed to preserving the natural and cultural heritage of the destinations where it operates.
Pursuit is a subsidiary of Viad Corp (NYSE: VVI). The company was formerly known as Brewster Travel Canada.