Act.IL

Act.IL (pronounced "Act I.L.") is a pro-Israel online activism platform and mobile application designed to coordinate online advocacy efforts in support of Israel. It operates as a central hub for individuals seeking to engage in digital activism, providing users with daily "missions" related to current events and issues concerning Israel.

These missions typically involve sharing pro-Israel content on social media platforms, signing petitions, contacting elected officials, or reporting alleged instances of anti-Semitism or anti-Israel bias online. Act.IL utilizes social media algorithms and data analysis to target specific audiences and amplify the reach of its messages.

The platform is managed by a coalition of organizations, including Maccabi World Union, the Jewish Agency for Israel, and several other pro-Israel advocacy groups. Act.IL aims to empower grassroots activists and provide them with the tools and resources necessary to influence public opinion and policy regarding Israel. It has been described as a digital "situation room" for pro-Israel advocacy.

Act.IL has faced criticism and scrutiny regarding the authenticity of its user base and the potential for coordinated inauthentic behavior on social media. Concerns have also been raised about the platform's methods of targeting and influencing individuals online.