SK Planet

SK Planet Co., Ltd. was a South Korean technology company specializing in e-commerce, digital advertising, and marketing solutions. Established in 2011 as a spin-off from SK Telecom, it aimed to leverage SK Telecom's user base and infrastructure to develop innovative internet-based services.

The company operated several online platforms, including 11st, a popular e-commerce marketplace in South Korea. SK Planet also provided digital advertising services through its marketing platform, offering targeted advertising solutions to businesses.

Over time, SK Planet underwent restructuring and business realignment. Significant portions of its operations, including the 11st e-commerce platform, were sold or spun off into separate entities. The company's focus shifted towards fewer core areas, primarily within digital advertising and technology solutions.

SK Planet's role within the broader SK Group, a major South Korean conglomerate, involved contributing to the group's overall technology and digital strategy. The company sought to develop and commercialize new technologies and platforms to support SK Group's diverse business interests.

As of [Insert most recent available year], SK Planet continued to operate in the South Korean technology landscape, although its scope and presence differed significantly from its initial formation. Its primary activities revolved around providing digital advertising and technology services, rather than direct operation of large-scale e-commerce platforms.