Now (Maxwell album)

Now is the third studio album by American R&B singer Maxwell, released on August 14, 2001, by Columbia Records. The album marked a significant departure from Maxwell's previous neo-soul sound, incorporating more contemporary R&B and funk elements.

The album debuted at number one on the Billboard 200 chart, selling over 296,000 copies in its first week. It spawned the singles "Get to Know Ya," "Lifetime," and "This Woman's Work," a Kate Bush cover. "Lifetime" became a significant hit, reaching the top 30 on the Billboard Hot 100.

Now received generally positive reviews from critics, who praised Maxwell's vocal performance and the album's musical diversity. However, some critics also noted the album's more commercial sound compared to his previous work. The album was certified platinum by the Recording Industry Association of America (RIAA) and solidified Maxwell's status as a leading figure in contemporary R&B music. The album explored themes of love, loss, and personal growth, demonstrating a maturity in Maxwell's songwriting. The recording process involved collaboration with various producers and songwriters, contributing to its diverse sonic landscape. The success of Now further established Maxwell's career and paved the way for his subsequent albums.