Juju on That Beat (TZ Anthem)
"Juju on That Beat (TZ Anthem)" is a song and accompanying dance craze that gained widespread popularity in 2016. The song was created by American hip hop duo Zay Hilfigerrr and Zayion McCall, also known as Zay Hilfigerrr & Zayion McCall. The "TZ" in the title refers to the abbreviation of "TZ Anthem," which is a reference to their dance crew, The Zay's.
The song is characterized by its catchy, repetitive lyrics and uptempo beat, making it conducive to dancing. The dance associated with the song, often referred to as the "Juju on That Beat" dance or simply "The Juju," involves a series of simple, rhythmic movements that are easily learned and replicated. These movements often incorporate elements of popular dances from previous years.
The popularity of "Juju on That Beat" spread rapidly through social media platforms, particularly Vine (before its discontinuation) and later on YouTube, Instagram, and TikTok. Numerous viral videos featuring people of all ages performing the dance contributed to its widespread recognition and cemented its place in internet culture. The song's catchiness, combined with the accessibility of the dance, made it a global phenomenon.
Beyond its virality on social media, "Juju on That Beat" also achieved commercial success. It charted on the Billboard Hot 100, peaking in the top 5, and was certified multi-platinum by the Recording Industry Association of America (RIAA). The song's success further solidified Zay Hilfigerrr & Zayion McCall's place in the music industry and popular culture.