Camel (cigarette)

Camel is a brand of cigarettes introduced in 1913 by R.J. Reynolds Tobacco. They are known for their distinctive packaging, featuring a dromedary camel and palm trees, and their use of a blend of Turkish and American tobaccos. The brand was heavily marketed using exotic and adventurous imagery, playing on the association of camels with the Middle East and exploration.

Originally marketed as a milder and more approachable cigarette compared to existing brands, Camel quickly gained popularity. Its initial advertising campaigns were characterized by a significant amount of hype and mystery surrounding the product's launch. The iconic "Old Joe" camel became a recognizable mascot, frequently appearing in advertisements.

Over the decades, Camel expanded its product line to include various types, such as filters, lights, and menthol varieties, catering to a wider range of consumer preferences. The brand has faced scrutiny and controversy related to the health risks associated with smoking and has been subject to various regulations and advertising restrictions. Despite these challenges, Camel remains a globally recognized cigarette brand, although its market share has declined in recent years due to increased health awareness and anti-smoking campaigns.