Larry Jackson (music executive)

Larry Jackson is an American music executive known for his extensive work in the music industry, particularly in A&R (Artists and Repertoire) and digital music. He has held prominent positions at several major labels and technology companies.

Jackson began his career in A&R, working at record labels such as Arista Records and J Records. He gained recognition for his role in signing and developing artists like Alicia Keys, Usher, and Ciara.

Later, Jackson transitioned into the digital music space. He served as Global Creative Director at Apple Music, where he played a significant role in shaping the platform's content strategy, artist relations, and overall direction. During his tenure, Apple Music launched various initiatives and partnerships with artists, focusing on exclusive content and innovative music experiences.

After Apple Music, Jackson co-founded gamma., a modern media and music company. The company aims to provide artists with a comprehensive suite of services, encompassing music publishing, label services, and visual content creation.

Jackson is considered an influential figure in the contemporary music industry, recognized for his ability to identify and nurture talent, as well as his understanding of the evolving digital landscape of music consumption and distribution.