Jel Sert

Jel Sert is a privately held food and beverage company headquartered in West Chicago, Illinois. Founded in 1926, it is known for manufacturing a variety of shelf-stable dessert mixes, including gelatin desserts, pudding mixes, and ice pop products. Jel Sert has also expanded into licensing popular brands and characters to create licensed versions of its products. Key brands associated with Jel Sert include Fla-Vor-Ice, Otter Pops, Wyler's Light, Royal Desserts, and Pop-Ice. The company operates manufacturing facilities in West Chicago, Illinois, and also has a presence in international markets. While initially focused on gelatin, Jel Sert strategically diversified its product line to encompass a broader range of convenient and affordable treats, positioning itself as a major player in the shelf-stable dessert category.