Thairath TV (Thai: ไทยรัฐทีวี) is a Thai digital terrestrial television channel owned by Thairath Group, one of Thailand's largest media conglomerates. Launched in 2014, it operates as part of the country's transition from analogue to digital television broadcasting. The channel is a significant extension of the Thairath brand, which is most widely known for its flagship newspaper, Thairath, the best-selling daily newspaper in Thailand.
The establishment of Thairath TV marked Thairath Group's expansion into the competitive digital television market. The channel's programming primarily focuses on news, current affairs, and public interest content, leveraging the extensive journalistic resources and established credibility of its newspaper counterpart. In addition to news, Thairath TV also broadcasts a variety of entertainment programs, including dramas, variety shows, and sports coverage, aiming to attract a broad viewership across different demographics.
Thairath TV played a role in shaping the landscape of Thai media by bringing the popular and influential Thairath brand to the television screen, often integrating cross-platform content and promotions between its newspaper, website, and television channel. Its launch was part of a broader trend among traditional media outlets in Thailand to adapt to changing consumption habits and expand their reach through new digital platforms.