Rajesh Jejurikar is a prominent Indian business executive, currently serving as the Executive Director and Chief Executive Officer (CEO) of the Auto & Farm Sectors at Mahindra & Mahindra Ltd., one of India's largest multinational conglomerates. He is a key figure in the Indian automotive and agriculture machinery industries, known for his strategic leadership and extensive experience across various sectors.
Early Life and Education Rajesh Jejurikar holds a Bachelor of Technology (B.Tech) degree in Mechanical Engineering. He further pursued his management education, earning a Master of Business Administration (MBA) from the S. P. Jain Institute of Management & Research (SPJIMR) in Mumbai, India.
Career Jejurikar's career spans over three decades, marked by leadership roles in major Indian and multinational companies across diverse industries, including fast-moving consumer goods (FMCG) and automotive.
-
Early Career (Hindustan Unilever, PepsiCo): He began his career in the FMCG sector, working with leading companies such as Hindustan Unilever Ltd. and PepsiCo. During his tenure at PepsiCo, he held various leadership positions, gaining significant experience in brand management, marketing, and sales operations.
-
Marico Ltd.: Prior to joining Mahindra & Mahindra, Jejurikar served as the Chief Operating Officer (COO) at Marico Ltd., a leading Indian consumer products company. In this role, he was instrumental in driving the company's growth and market expansion strategies.
-
Mahindra & Mahindra Ltd. (M&M): Jejurikar joined Mahindra & Mahindra Ltd. in 2013 and has since held several critical leadership positions, playing a pivotal role in the transformation and growth of the company's core businesses.
- Chief of Operations – Automotive Division: He initially served as the Chief of Operations for the Automotive Division, overseeing manufacturing, sales, and marketing for Mahindra's automotive products.
- President – Farm Equipment Sector (FES): He was subsequently appointed President of the Farm Equipment Sector, where he was responsible for the strategic direction and operational performance of Mahindra's tractors and farm machinery business. Under his leadership, the FES sector achieved significant market share gains and introduced innovative products.
- Executive Director and CEO – Auto & Farm Sectors: In April 2020, Rajesh Jejurikar was elevated to the position of Executive Director and Chief Executive Officer (CEO) for the entire Auto & Farm Sectors. In this capacity, he is responsible for the overall strategy, performance, and future growth of both the automotive and farm equipment businesses, which are critical pillars of the Mahindra Group. His responsibilities include product development, manufacturing, sales, marketing, and driving the transition towards new technologies and sustainable mobility solutions.
Leadership and Contributions Rajesh Jejurikar is recognized for his strong strategic acumen, customer-centric approach, and ability to drive business transformation. He has been instrumental in navigating Mahindra's automotive and farm sectors through challenging market conditions, focusing on innovation, operational efficiency, and expanding market reach both domestically and internationally. His leadership has contributed significantly to Mahindra's position as a leader in India's utility vehicle and tractor markets.
Board Memberships As part of his role at Mahindra & Mahindra, Jejurikar also serves on the boards of several group companies and joint ventures, influencing their strategic direction and governance.