James P. Bassett (April 27, 1912 – December 31, 1978) was an American journalist, newspaper editor, and political aide, best known for his long career at the Los Angeles Times and his close association with President Richard Nixon. He served as a special assistant to President Nixon and was a key figure in Nixon's political campaigns and communication strategies.
Early Life and Education
James P. Bassett was born in Vancouver, British Columbia, Canada, and later moved to Los Angeles, California, where he spent much of his youth. He attended the University of California, Los Angeles (UCLA) before transferring to the University of California, Berkeley, where he graduated.
Journalistic Career
Bassett began his journalistic career in 1936 when he joined the Los Angeles Times. Over the next two decades, he rose through the ranks, covering various assignments, with a particular focus on politics. He served as a political reporter, political editor, and an editorial writer. From 1951 to 1961, he held the influential position of editorial page editor for the Los Angeles Times, where his editorials often reflected a conservative viewpoint and strong support for Republican causes.
World War II Service
During World War II, Bassett served in the United States Army in the Pacific Theater. He attained the rank of major and was awarded the Bronze Star for his service.
Political Career
Bassett's involvement in politics extended beyond his journalistic observations. He developed a close working relationship with Richard Nixon, beginning with Nixon's 1952 vice-presidential campaign. He served as press secretary for Nixon's unsuccessful 1960 presidential campaign. His overt political activities, particularly his unwavering support for Nixon, eventually led to his departure from the Los Angeles Times in 1961.
Following his journalistic career, Bassett fully transitioned into political roles. He served as Deputy Chairman of the Republican National Committee from 1962 to 1964. In 1968, he again joined Nixon's campaign, serving as press secretary for the successful presidential bid. After Nixon's election, Bassett was appointed Special Assistant to the President, a role he held from 1969 to 1971. In this capacity, he focused on public information and communication strategies for the administration. He was particularly influential in shaping the messaging around the "Silent Majority," a term widely associated with Nixon's appeals to a segment of the American populace.
Authorship
In 1962, Bassett authored the book "Showdown at the Kremlin: The Story of a Diplomatic Mission," which chronicled his experiences covering a high-level diplomatic mission.
Death
James P. Bassett died on December 31, 1978, in Washington D.C., at the age of 66. He is remembered for his dual career as an influential journalist and a key political operative for Richard Nixon.