Hit South Queensland (stylized as hit South Queensland) is an Australian commercial radio station broadcasting to Southwest Queensland and the Darling Downs. It is owned and operated by Southern Cross Austereo and is part of the national Hit Network. The station broadcasts a contemporary hit radio (CHR) music format, featuring top 40 tracks and "old school" favorites, with a local breakfast show based from studios in Toowoomba, Queensland.
History
The station was first launched in 2000 by RG Capital as C FM, affiliated with the Sea FM brand used by its sister stations on the Queensland coast. In 2004, C FM and sister station 4GR were sold to Macquarie Regional RadioWorks. Following the merger of Southern Cross Media (Macquarie Regional RadioWorks' successor) with Austereo in February 2011, the Sea FM network became more closely aligned with the Today Network.
On 13 November 2013, C FM relaunched as Hot FM. As Hot FM, the station performed strongly in ratings, winning an average of 31% audience share in all 10+ demographics in a June 2016 survey. On 15 December 2016, as part of a national brand consolidation by Southern Cross Austereo, the station was merged into the Hit Network.
Transmitters
Hit South Queensland is broadcast via three full-power stations and several repeater stations:
| Call sign | Frequency | Broadcast area |
|---|---|---|
| 4KRY | 89.1 FM | Kingaroy, Queensland (branded as hit89.1 South Burnett) |
| 4RGD | 100.7 FM | Toowoomba, Queensland (branded as hit100.7 Darling Downs) |
| 4ROM | 95.1 FM | Roma, Queensland (branded as hit95.1 Maranoa) |
Repeater stations broadcast in Dalby (97.5 FM), St George (102.9 FM), Stanthorpe (97.9 FM), Tarong (97.3 FM), Warwick (91.9 FM), and Charleville (101.7 FM, operated by Resonate Broadcasting as WEST FM).
Programming
The station features a local breakfast show ("Bronte & Lakey") on weekday mornings, with nationally networked programming from the Hit Network for the remainder of the schedule. Sister station is Triple M Darling Downs.