The China Tourism Academy (CTA) is a research institute operating under the Ministry of Culture and Tourism of the People’s Republic of China. Located in Beijing, the CTA functions as a national think‑tank for the tourism sector, conducting policy research, statistical analysis, and industry forecasting. Its activities include:
- Producing research reports and white papers on domestic and international tourism trends.
- Compiling and publishing the annual China Tourism Development Report and other statistical yearbooks.
- Offering training, professional development, and consulting services to governmental bodies and tourism enterprises.
- Organizing conferences, forums, and academic exchanges aimed at promoting tourism research and cooperation.
The academy was established in 2008 as part of a broader effort to centralize and professionalize tourism research within the Chinese government. It collaborates with universities, research institutions, and industry associations both within China and abroad.
The CTA’s work supports the formulation of national tourism policies, the evaluation of tourism's economic impact, and the promotion of sustainable tourism development.
